CHIA refresh

A brand refresh for Hitchin vegan café

Back in 2015, we created the brand for Hitchin’s first plant-based café, CHIA Naturally Healthy. (See our original design here). Following five successful years, it was time to grow into larger premises, and with this came an opportunity to create a fresh new, more ‘grown-up’ brand look and feel.
The rich green brand colour compliments the stunning interior design, which is full of tropical plants, real oak features and a living wall. Our menu continues that theme, bringing soft watercolour illustrations of foliage and marble texture.
Our team supported owner Lucy throughout the move providing window graphics, traditional menu boards, customer loyalty cards and more.
We recommend you visit CHIA for the tasty food and the beautiful calm ambiance.