Barnet Council #more2give
We love working on projects that have measurable results for our clients, but it’s even better when they have a positive impact on peoples lives. Which is why our fostering campaign for Barnet Council was such a rewarding project for us.
The campaign strives to change the lives of many young people in Barnet, a diverse Greater London Borough, by attracting and encouraging potential carers to enquire about fostering teenagers, siblings and young people with complex needs. Our campaign needed to show real foster families and communicate their experiences with imagery that truly represented the people of Barnet.
Our campaign objective was to increase enquiries into fostering in Barnet, and with the help of Allen Creative, we saw a 60% increase in our first month of the new campaign and an overall increase over the last quarter of 2017.
"Communications & Campaigns Lead"